Charlene ng
BRAND STORYTELLING & CONTENT DEVELOPMENT
Singapore
ABOUT
I work on brand storytelling and content that help people feel, and connect with brands more clearly. My background as a writer and director shaped how I think about experience, how stories unfold, how messages land, and how meaning is created moment by moment.
Over the past nine years, I’ve developed and produced brand stories, short film, and digital content across industries, translating ideas into simple, human narratives grounded in empathy and intention.
Recently, I began training in UX design, drawn to its focus on clarity and human-centred problem-solving.
Today, I bring storytelling, creative judgement, and UX-informed thinking together to craft work that feels thoughtful, clear and human.